Hold your rate when clients push back
Reply to price pushback and hold your rate — no discounting, no grovelling, no losing the client.
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Example result
Hi Dan, Thanks for coming back to me — I appreciate the honesty. The £4,200 covers a brand refresh you won't need to touch again for years: logo, full colour and type system, and the guidelines so everything stays consistent…
What this prompt does
- Reads the pushback in the client's words
- Holds the rate while staying warm
- Offers scope changes instead of discounts
- Arms you for the second push
Why it works
Separating price from scope is the trick — the reply moves the scope lever, never the rate, so you hold your number without a standoff.
Tips for this prompt
- Decide your floor before running, not during
- Offer phased starts to budget-limited good clients
- Never discount the same scope twice
- Reread it tomorrow before sending if unsure
How to use the prompt
- Paste the client's pushback email
- State your quote and your floor
- List any flexibility you can offer
- Run it and read the reply
- Keep the second-push line ready