ConvertKit Pricing: Is It Still Worth The Money in 2024

Email marketing is essential for all businesses these days, but it always feels like it costs way more than it should. Especially when you’re just starting and every dollar counts. I’ve been using ConvertKit for a year— (spoiler– big fan here). So, let’s dive into ConvertKit pricing.

ConvertKit Pricing Is It Still Worth The Money
ConvertKit Pricing: Still Worth The Money?

Is Convertkit still worth the money? I’ll break down their plans, explain the differences, and see how they stack up against your needs.

Stick around to see why ConvertKit might just be the budget-friendly option you need for your email marketing campaigns.

Quick Note on Convertkit Pricing

All the prices I mention are for yearly plans. They’re about 16% cheaper than monthly subscriptions. So, unless I say otherwise, assume I’m quoting an Annual Price plan.

I partner with awesome companies to offer products that help our readers! Sometimes, they pay me a commission for the referral, but it won’t cost you extra. For details, visit my disclosure page.

Key Takeaways

  • From $9/monthCreator Plan with automation and segmentation.

  • Free plan with unlimited forms and landing pages for up to 1,000 subs.

  • Bang for your buck: Feature-rich platform that offers good value.

  • It has creator-centric features and a generous free plan.

What Is Convertkit?

ConvertKit - The Creator Marketing Platform
ConvertKit – The Creator Marketing Platform

If you have used email marketing software before, you know how confusing it can be. But with ConvertKit, it’s different.

It’s designed for creatives and entrepreneurs, making list-building easy for bloggers, podcasters, and e-commerce sites.

You get email templates, landing page templates, and visual automation builders that are super user-friendly.

The best part? You can send automated email sequences based on reader actions, boosting engagement effortlessly. And with segmentation, you can personalize emails to make each subscriber feel special.

Now, let’s talk pricing. ConvertKit offers great features without breaking the bank, and there’s even a free plan for those on a budget. We’ll dive into the costs next.

ConvertKit Pricing Overview

Understanding Convertkit pricing will help you make an informed choice. It’s pretty straightforward – you pay more as your subscriber list grows.

Free

To get you started

$0/mo

Up to 1,000 subscribers

  • Unlimited landing pages
  • Unlimited forms
  • Unlimited broadcasts
  • Audience tagging and segmentation
  • Sell digital products & subscriptions
  • Community support

Creator

To help you automate

$15/mo

Up to 300 subscribers

  • Live chat & email support
  • Recommendations
  • Free migration from another tool
  • Automated email sequences
  • Visual automation builders
  • Additional team member
  • Third-party integrations

Creator Pro

To help you grow

$29/mo

Up to 300 subscribers

  • Unlimited team members
  • Newsletter referral system
  • Subscriber scoring
  • Advanced reporting
  • Plan Featured Item
  • Plan Featured Item

Free

To get you started

$0/yr

Up to 1,000 subscribers

  • Unlimited landing pages
  • Unlimited forms
  • Unlimited broadcasts
  • Audience tagging and segmentation
  • Sell digital products & subscriptions
  • Community support

Creator

To help you automate

$108/yr

Up to 300 subscribers

  • Live chat & email support
  • Recommendations
  • Free migration from another tool
  • Automated email sequences
  • Visual automation builders
  • Additional team member
  • Third-party integrations

Creator Pro

To help you grow

$290/yr

Up to 300 subscribers

  • Unlimited team members
  • Newsletter referral system
  • Subscriber scoring
  • Advanced reporting
  • Plan Featured Item
  • Plan Featured Item

The Creator plan starts at just $9 a month (for 300 subscribers) and is a steal with an annual cost of just $108. Want every tool Converkit has to offer?

The Creator Pro plan, at $290 per year ($25 a month), is packed with features like a newsletter referral system, subscriber scoring, and advanced reporting.

What about when your list expands beyond 300, 1000, or even 3000 subscribers; what will Convertkit cost you when your business grows? Let’s dive into that next and see how ConvertKit pricing scales with your growth.

ConvertKit Pricing by Number of Subscribers

Like other email marketing companies, ConverKit costs are on a sliding scale. The more subscribers you have, the more expensive your bill is going to be.

Comparison of ConverKit paid price plans by number of subscribers
SubscribersCreator Cost (US$)Creator PRO Cost (US$)
300925
10002550
30004966
50006693
800083116
10000100140
15000125175
20000150210
25000166233
35000216303
45000266373

Here is the same information, but in chart format.

ConvertKit Pricing Changes

Despite the economic challenges, ConvertKit has NOT changed its prices this year—big thumbs up 👍. So far, the cost of ConvertKit email marketing software is the same as last year.

Why is there no price hike? ConvertKit is watching the competition, like AWeber and Kartra, and the competitive email marketing scene.

  • ConvertKit has not increased prices.

  • New features: Recommendations and Creator Network to help grow subscribers.

  • Integration with Entri for Verified Sending Domain (VSD)

  • The Creator Profile has new templates and settings.

  • ConvertKit remains price-competitive compared to the industry.

Detailed Breakdown of Plans

So, you’re still curious if it is worth the investment and which Converkit price plan best fits you?

Free Plan (Free for Life)

Watch the ConverKit Free Plan Demo

If you’re kicking off your email marketing journey with a tight budget, the ConvertKit Free plan will be enough to get you going.

It’s free for up to 1,000 subscribers and packs unlimited landing pages, forms, and email broadcasts. Remember, if you need advanced features like automated email sequences and team members, they are in the paid plans.

Once your subscriber list starts to grow and you need those advanced features, upgrading is a breeze. Hit the Upgrade button, pop in your credit card details, and you’re done.

Start Your Next Creative Project For Free - ConvertKit Free Account

Creator Plan (Automation)

If you’re scaling your email list and need help turning those leads into cash, ConvertKit’s Creator Plan is for you. It ensures the correct email ends up in front of the right customer at the right time.

Key highlights of the plan include:

  • Annual pricing from $9 for 300 subscribers and $25 for 1,000 subscribers.

  • Chat & Email support.

  • Customizable templates for emails.

  • Email sequence automation.

  • 1 x additional Team member.

  • Integrations with Shopify, WordPress, Zapier, and more.

Ideal for most users, the Creator Plan is feature-rich yet affordable. However, as your list grows, so does the cost, so consider your budget before leaping.

Creator Pro Plan (Growth)

Ready to level up your email conversion rate? The Creator Pro Plan is your ticket to the big leagues.

At $290 a year for 300 subscribers and $590 for 1,000, the Creator Pro plan is everything Converkit offers. On top of all the features in the first two plans, it also gives you access to:

  • A clever newsletter referral system

  • Smart subscriber scoring

  • In-depth analytics & reporting

  • Facebook custom audiences

  • Priority support

Are you looking to max out every lead? The Creator Pro Plan is your secret weapon. It’s an investment, sure, but when you see your sales skyrocket, you’ll know it’s worth every dollar spent. 🚀

ConvertKit Features Table

Comparison of  ConverKit Price Plan Features
FeaturesFree PlanCreator PlanCreator Pro Plan
Facebook Custom AudiencesNoNoYes
Newsletter Referral SystemNoNoYes
Free RecommendationsNoYesYes
Paid RecommendationsNoYesYes
Team membersNo1Unlimited
Subscriber Engagement ScoringNoNoYes
Remove ConvertKit BrandingNoYesYes
Edit Broadcast LinksNoNoYes
Deliverability ReportingNoNoYes
Visual Automation TemplatesNoYesYes
Automation BuilderNoYesYes
Automated EmailsNoYesYes
Free Migration from Another PlatformNoYesYes

Comparing ConvertKit Plans

Alright, let’s get down to the nitty-gritty of ConvertKit pricing plans. There’s no one-size-fits-all ‘best’ option here – it’s all about what suits your unique business needs.

Free vs. Creator

Here’s the deal: the Free plan is fantastic for starters—unlimited landing page templates, pages, forms, and emails at no charge.

It’s one of the most generous free tools you’ll find anywhere. But it’s missing some essential features like automated email sequences.

The Creator plan has all the cool features and is affordable — starting at $9 a month for 300 subscribers (billed annually).

If you’re thinking big with your email list and have the budget, opt for the Creator plan as soon as possible.

Sure, play around with the Free version for a bit, but when you’re ready to automate, make that upgrade. Your subscribers will love the instant attention.

Creator vs. Creator Pro

So, what’s the real difference between the Creator and Creator Pro plans? Well, it boils down to price, email list size, and a few additional features.

The Pro plan has some cool extra features like Priority support, Facebook custom audiences, editable broadcast links, scoring your subscribers, a referral system for your newsletter, advanced reports, and unlimited user accounts.

These Pro features are pretty sweet—if you’re juggling a ton of leads and campaigns. But if you’re not quite there yet, the Creator plan has everything you need and is excellent value for money.

Additional Costs to Consider

Beyond the base pricing of each plan, are there additional costs to consider with ConvertKit pricing? Understanding these costs can help you budget accurately and avoid unexpected expenses.

Overages and Add-Ons

So, what if you’ve got more subscribers than your plan allows? Easy – you’ll automatically jump to the next tier, and your service continues without a hitch.

The only other extra charge you should be aware of is a 3.5% + $0.30 fee for every sale you make using ConvertKit commerce tools. If you’re not selling digital products, you can just ignore this part.

Annual vs. Monthly Billing

Alright, let’s talk about how you get billed monthly vs annual.

Monthly billing repeats every month, and you pay based on the size of your subscriber list every month.

If you opt for annual billing, you pay for the whole year upfront based on your subscriber count on the day you sign up.

Annual billing saves you a lot of money. We’re talking about an incredible 16% off or about two months’ subscription cost. If you can afford it, save yourself some money in the long run by choosing an annual payment plan.

ConvertKit Refund Policy

Refund policy at ConvertKit
Refund policy

You can get a refund from ConvertKit within 30 days of signing up on any paid plan. After the 30-day refund period, they don’t offer any refunds.

Is ConvertKit Value for Money?

When done correctly, email marketing generally provides an excellent Return On Investment (ROI).

email marketing roi

For every dollar spent on email marketing, you could get $38 back (3,800% ROI), according to a 2023 Barilliance study.

ConvertKit ROI for Creators

ROI for email marketing from ConvertKit calculator
Potential Revenue Calculator

Getting back $38 for every dollar you spend on email marketing is outstanding. It’s no wonder every successful business has email marketing driving their marketing strategy.

These figures are backed up by ConvertKit’s own Potential Revenue Calculator, which you can try for yourself:

ConvertKit email marketing tools help you:

  • Build trust with your audience via email

  • Run your email campaigns like a pro

  • Keep up with trending topics

  • Track and tweak your emails for better results

With these kinds of returns, ConvertKit pricing seems more than fair—it’s a solid investment for growing your business.

ConvertKit Pricing Vs. Competitors

Let’s talk shop and see how ConvertKit pricing plans stack up against the competition like Kartra, AWeber, and GetResponse.

  • $99/month (billed annually)
  • $12.50 a month (500 subscribers)
$99/month (billed annually)
$12.50 a month (500 subscribers)
$15.60 per month (1,000 subscribers)
Lasso Brag

Choosing the right email marketing tool is crucial, and a price comparison might just help you spot the best deal for your needs.

Kartra Pricing

Kartra has three paid plans:

  • Starter $99/month (billed annually) – 2,500 subscribers

  • Growth $189/month (billed annually – 12,500 subscribers

  • Professional $429/month (billed annually – 25,000 subscribers

If you go with monthly payments, expect Kartra to hit your wallet about 25% harder.

Kartra’s plans offer features that scale with your needs—like the number of emails you can send and domains you can host. It’s a solid pick for the bigger players who need a comprehensive marketing funnel toolkit.

AWeber Pricing

Check out AWeber’s paid plans:

  • Free plan for up to 500 subscribers.

  • Lite starts at $12.50 a month (500 subscribers).

  • Plus is $20.00 monthly (500 subscribers).

  • The Unlimited plan is $899 monthly if you have over 100,000 subscribers.

Heads-up: AWeber will bump you to a pricier tier as your list grows. And they count even those who’ve unsubscribed towards your total. So keep tabs on your list size to reduce costs.

GetResponse Pricing

GetResponse has a bunch of plans with different time frames: monthly, 12-month, and 24-month subscriptions. Pick the 12-month, and you’ll snag an 18% discount, or the 24-month for an incredible 30% off. Prices start at 1,000 contacts and increase based on list size.

Paid plans:

  • Email Marketing plan – starts at $15.60 per month (1,000 subscribers)

  • Marketing Automation plan – $48.40 per month (1,000 subscribers)

  • Ecommerce Marketing plan – $97.60 per month (1,000 subscribers)

GetResponse also offers a great free plan (for life), so you can try their product without risk.

Compare these capable email marketing software tools with ConvertKit pricing and decide which suits your needs.

Summary

ConvertKit offers a good deal for email marketers. With a free and paid plan starting at $9/month, it’s tailored for growth and packed with email marketing features like automation and segmentation. The Creator Pro plan is perfect for those ready to scale.

Overall, ConvertKit pricing is affordable and good value for money. So, if you’re looking to kickstart or level up your email marketing platform, ConvertKit is the obvious choice.

Free Trial promotion - ConvertKit
ConvertKit Free Trial

Frequently Asked Questions

Get answers to the most Frequently Asked Questions about ConvertKit pricing.

Yes, ConvertKit offers a free plan that lets you manage up to 1,000 subscribers and includes features like unlimited landing pages and forms. This makes it an excellent choice for creators starting to build their audience.

ConvertKit charges a 3.5% + $0.30 transaction fee for processing credit or debit card payments. ConvertKit only keeps 0.6% of this, the rest going to the card companies.

There is no limit to how many subscribers you can have on the ConvertKit email marketing platform. Your number of subscribers will determine which paid plan you subscribe to. You can have up to 1,000 subscribers on your ConvertKit account with their free plan, including unlimited emails, forms, and landing pages.

No, ConvertKit and Mailchimp are not the same and have different offerings. Mailchimp’s free plan allows you to send 1000 emails, while ConvertKit’s free plan does not include email sends. Additionally, their paid plans have different prices.

In 2024, the starting price for ConvertKit’s plans is $9 monthly for 300 subscribers on the Creator plan.

ConvertKit accepts payments through major credit and debit cards like Visa, MasterCard, and PayPal for convenience. Choose between monthly or annual billing, with the yearly option providing savings.

No, ConvertKit does not bill for unsubscribed emails.

No, ConvertKit does not bill for duplicate subscriptions.

Yes, ConvertKit allows you to sell products through its commerce tools.

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