Top AI Copywriting Software for Content Creators in 2024 | Free & Paid

High-quality written content is more important now than ever. With generative AI technology growing rapidly, content creators use AI copywriting tools to streamline their writing and publish faster than ever.

In this blog post, we will explore the best AI copywriting software you can use to create engaging, quality content that your readers will love quickly.

Overview of Top AI Copywriting Tools

These AI writing tools can help you speed up your writing or creative process.

Best for…

• 1 Click Content: Content At Scale
• Bang for Buck: Writesonic
• E-Commerce: Describely
• SEO Optimized: Surfer

I Tested 30+ AI-Writing Tools… Here Are My Thoughts

Hey, I’m Maurice. I’ve tested a truckload of AI tools. Several have free plans. However, the best features are typically reserved for the paid options. Happy creating! 🫡

What Are AI Copywriting Tools?

If you create a lot of content—like blog posts, social media updates, or product descriptions—AI copywriting tools can be incredibly helpful.

These tools use computers and software algorithms to generate content, mimicking human writing but at a much faster pace.

If you provide the AI program with some basic information, such as your product name and target audience, the AI will produce ready-to-publish content.

Just remember to fact-check and edit the AI-generated text. Sometimes, these AI writers can be very creative with ‘facts,’ and you could end up looking unreliable.

Why Use AI Writing Tools Instead of a Human Writer?

Humans are awesome; we have emotional intelligence and the ability to rationalize scenarios in a way that computers can’t (yet). 😜

So why would you use AI copywriting tools over a human copywriter?

Cost: Humans are expensive. We have hungry mouths to feed and want to get paid. On the other hand, AI tools are relatively cheap, some even being 100% free to use.

Scale: Using AI tools, you can quickly scale up content production. With the right AI writing software, you could publish ten times more articles.

Writer’s Block: AI writing tools don’t suffer from writer’s block; they are great at coming up with ideas and keeping the cursor moving.

Just remember that AI writing tools are not intended to replace human writers. The best content will still need human intelligence and reasoning.

Top AI Writing Tools Compared

1. Content At Scale

Content At Scale Highlights

Pros

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Overview

Struggling to churn out high-quality, SEO-friendly blog posts quickly? Content At Scale (CaS) does exactly that.

This AI-powered tool uses advanced AI engines, natural language processing (NLP), and smart algorithms to generate ready-to-publish content quickly.

CaS even scans top Google search results and lets you input URLs for more accurate, personalized articles.

While the pricing starts at $49/month and goes up to $1499/month for the High Volume Scaling package, the exceptional quality and efficiency make it a worthy investment for content-driven businesses.

2. Surfer AI

SEO-Optimized AI Writer Highlights

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Overview

Are you struggling to create blog content that ranks? Using the latest GPT language models, Surfer analyzes top-ranking search results to create up-to-date SEO-optimized articles for you.

Unlike some AI tools stuck with outdated data, Surfer AI delivers fresh content every time.

I have been able to ditch two subscriptions, so Surfer has saved me money and the hassle of learning other tools.

Try their 7-day free trial and see the difference.

3. Simplified AI Writer

Simplified Highlights

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Overview

Are you finding it tough to juggle all your marketing tasks? Simplified AI is a marketing buff who creates all things marketing-related.

This tool handles all your marketing needs, from videos to blogs. Its free AI Writer generates over 80 types of copy swiftly, ensuring unique, plagiarism-free content.

With a Brand Book to keep your assets organized and easy integration with WordPress, Shopify, and Chrome, Simplified AI is ideal for small business owners and marketing pros.

4. Writesonic

Writesonic Highlights

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Overview

Need a tool that can handle lots of different content creation tasks? Writesonic can do it all. 🙌

One standout feature is its landing page generator, allowing you to create optimized pages effortlessly—no coding required.

It also includes a plagiarism checker so your content is always original and free from accidental plagiarism.

5. Copy.ai

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Do you need a fast, reliable AI content writer? Copy.ai is perfect for blog posts, social media captions, and product descriptions.

With advanced NLP algorithms, Copy.ai generates human-like text. It offers a free plan with 2,000 words per month, a starter plan for $49 per month, and an Advanced plan for $249 monthly.

6. Wordtune

Wordtune Highlights

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Overview

Wordtune is your go-to AI assistant for improving existing pieces or generating new ones, both short or long-form.

This rewriting tool uses AI to identify areas for improvement and provides AI-generated suggestions.

Wordtune cross-checks at least five sources before stating its ‘fact’, so you can rely on its accuracy.

The free version is a good starting point, while paid plans start at $6.99/month (annual payment) and provide a more comprehensive toolset.

7. Describely

Describely Highlights

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Overview

Struggling with e-commerce content creation? Describely is your AI copywriting tool designed for e-commerce businesses, excelling in product-related content.

Its AI copywriter quickly generates bulk SEO-optimized product descriptions, catchy titles, meta descriptions, and tags, saving you valuable time and money.

Describely’s pricing plans scale based on the number of products, starting at just $28 per month (annual payment) for the Base plan.

8. Quillbot

Quillbot Highlights

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Overview

Do you need to refresh your content without changing its entire meaning? Quillbot is perfect for rephrasing content; it simplifies lengthy articles for social media or creates multiple versions of the same piece.

The free Quillbot plan lets you rephrase up to 125 words. The premium plan, starting at $19.95 per month, offers unlimited word counts, extra rephrasing modes, anti-plagiarism tools, and more.

9. Rytr

Rytr Highlights

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Need help creating different types of content? Then you need to check out Rytr.

It can write in over 40+ languages and create various types of content, such as social media posts, blog outlines, marketing copy, and emails.

Rytr’s pricing is affordable. There is a free plan, an Unlimited Plan ($9/mo), and a Premium plan for $29 per month.

10. Reword

Reword Highlights

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Want to keep your unique writing style while using AI? Reword is the best at this, in my opinion.

You train this AI writer with your content so it matches your voice.

Reword connects to your website using Google Search Console (GSC) to learn your style by scanning your existing content.

It’s the best choice for keeping your brand’s unique voice and tone while getting the benefits of AI writing.

11. Jasper

Jasper Highlights

Pros

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Overview

Jasper AI is great for keeping your brand voice consistent and creating different types of content. With Jasper, you get:

• Brand Voice: Set consistent guidelines.
• Style Guide: Match your company’s branding.
• Project Management: Improve teamwork.
• Boss Mode: Create long-form content like blogs and emails.
• AI Writing Tool: Quickly turn a brief into a blog post.
• Plagiarism Checker: Ensure content is original.

Jasper AI has flexible pricing with the Creator plan at $49/month and the Pro plan at $69/month for 5+ users. It supports 30+ languages, perfect for global businesses.

How To Pick The Right AI Writing Tools

Choosing the right AI copywriting tool doesn’t have to be overwhelming. Consider these tips:

• Identify the type of content you need.
• Think about the time you can spend learning a new tool.
• Look for budget-friendly options.
• Choose tools with the features you need.
• Test the product before subscribing.
• For a global audience, pick tools that support multiple languages.

Remember, all AI tools might need some editing and fact-checking. Try some of the tools discussed here to see which one fits you best.

Best AI Copywriting Tools Summary

This blog post reviewed top AI copywriting tools like Jasper AI, Writesonic, and Content At Scale.

These tools help streamline content creation, maintain brand voice, and support multiple languages.

We discussed their pros, cons, and pricing to help you choose the right one for your needs.

Remember, while AI tools are helpful, human oversight and fact-checking are still very important.

Now, it is over to you: choose the best AI copywriting tool and start creating!

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Frequently Asked Questions

Common questions about the best AI copywriting tools.

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